Why
wool

Pure New Zealand Wool is grown in open pastureland following sustainable land use and animal friendly practices. It’s a carpet fibre that is natural, renewable and biodegradable.

Pure New Zealand Wool is non-allergenic. Its natural characteristics provide inherent fire resistance, air purification and moisture control, creating an exceptionally safe and healthy indoor environment.

Pure New Zealand Wool has natural insulating properties that can reduce heat loss, condensation and noise levels in your home to create a welcoming, relaxing and comfortable atmosphere.

Pure New Zealand Wool has inherent qualities which enable extensive design, colour and pattern flexibility. Wool’s ability to shrug off dirt and spring back into shape after crushing ensures longlasting attractiveness that will enhance any room setting.